Alan Redell is a Financial Advisor with more than 30 years of experience helping individuals, families, and institutions navigate complex financial decisions.

A native of Hartland, Wisconsin, Alan earned a business degree in Logistics Management with a minor in Marketing from the Royal Melbourne Institute of Technology in Melbourne, Australia. Following graduation, he remained in Australia to work with the U.S. & Foreign Commercial Service at the U.S. Consulate General, where he provided industry analysis and advised U.S. corporations seeking to enter the Australian market. This global business experience continues to inform his strategic approach to investment planning.

Alan began his career in financial services in 1993 and advanced to become a Registered Principal at an investment firm in Chicago. He later served as an Investment Officer at M&I Bank’s corporate office in Milwaukee before relocating to Sheboygan. After working with a local investment firm, Alan joined Baird’s Sheboygan office in 2010.

He holds the Certified Financial Planner™ (CFP®) designation and maintains the Series 7, 63, 55 & 66 securities and the WI Life and Health insurance licenses, reflecting his commitment to professional excellence.

Alan is deeply engaged in the Sheboygan community and has served on the boards of the Above & Beyond Children’s Museum, Lake Country Academy, People to People – Sheboygan Chapter, and the Sheboygan Area United Way.

He resides in Sheboygan with his wife, Jennifer, and their three daughters. Outside of work, Alan enjoys spending time with family and friends, fishing and kayaking at his log cabin in northern Wisconsin, golfing, and playing tennis.